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Dream Lottery Fall 2019 Breaks Fundraising Record

February 4, 2020

London, ON., February 4th, 2020 – Recently, Dream Lottery, one of the region’s largest fundraisers, had record ticket sales raising over $2 million in net proceeds.

Dream Lottery is a twice annual lottery with proceeds supporting London’s hospitals via London Health Sciences Foundation, St. Joseph’s Health Care Foundation and Children’s Health Foundation. Each year, their beneficiary hospitals – London Health Sciences Centre, St. Joseph’s Heath Care London and Children’s Hospital at LHSC – care for over 1.9 million patients visiting from across Southwestern Ontario and beyond.

For a third consecutive season tbk, in conjunction with LMR Lottery Consulting Inc. and other important lottery community partners, provided digital marketing services to the Lottery. These included:

  • Web Design
  • Digital Advertising
  • Email Management
  • SMS Management
  • Advanced Web Analytics

“Every season Dream Lottery relies on our generous and committed community,” said John MacFarlane, President & CEO, London Health Sciences Foundation. “tbk is one of our important partners that contribute to the ongoing success of Dream Lottery.”

“When it comes to healthcare in a community, to a large extent, everyone is involved and will often come into contact with the sector not once, not twice but multiple times in a lifetime,” said Andrew Schiestel, President, tbk. “To contribute to Dream Lottery’s success each season alongside many important and committed community partners is an honour us. A thank you to our community for helping Dream Lottery sell out again this season!”

Since 1996, Dream Lottery has raised nearly $39 million net for Children’s Health Foundation, London Health Sciences Foundation and St. Joseph’s Health Care Foundation.

About tbk

At approximately 40 staff members, founded in 2010, and based in London, ON., tbk is a company that helps other companies successfully compete. They do this through producing some of Canada’s most effective web design, branding, digital marketing and marketing software solutions. For five consecutive years (2016-2020), tbk has been named Top Web Design Provider in London by Consumer Choice Award. tbk is also the maker of the web accessibility software, AODA Online, which has serviced over 1,000 corporate users. To learn more visit,

For media inquiries, please contact:

Melissa McInerney
CEO & Chief Creative Officer, tbk
519.657.1465 ex 33
1.888.515.4825 ex 33