Skip to content

Video Strategist

Position: Video Strategist

Type: Full-time; Salary

Years of Experience: 2+

Location: Be within a 2 hour drive to London, Ontario

Start Date: TBD

Salary: $65,000 – $85,000 per annum

 Group Benefits: Yes

Reports to: Melissa McInerney, CEO & Chief Creative Officer


At tbk we engineer Canada’s best websites, digital products, platforms and experiences.

At tbk we engineer Canada’s best websites, digital products, platforms and experiences. tbk is adding to its team of Canada’s best with the addition of a Video Strategist.

This role reports to tbk’s CEO & Chief Creative Officer (CCO) and works alongside tbk’s talented team of account strategists, developers, creatives and digital specialists. This exciting role sees you being tbk’s first in-house video hire – with you helping build the right culture, team and work that not only continues to see our clients win, but builds one of the best video content portfolios. This is the first hire of many, so if you have big goals and want to work with the best clients and team while making your mark, reach out to us.

What you’ll do:

  • Building compelling, cool, and leading video content for tv, web, social and advertising
  • Video strategy alongside clients and internal creative / accounts team
  • Video shooting onsite across mostly Ontario, with the ability to travel for shoots
  • Video editing to create best-in-class marketing work
  • Management of external vendors required for shoots
  • Model scouting and hiring
  • Work with the digital team for ad format management
  • Review reports of video creative and make recommendations for future video
  • Prepare quotes and estimates for video work
  • Build packages and proposals for clients
  • Foster a culture of collaboration, creative ambition and dedication to the craft

Your skills and experience:

  • This person is a big picture strategist with demonstrated knowledge of how video content and other audio-visual media not only acquire audiences but keep them engaged
  • This person is also able to execute on the ground with strong personal management, team management, video shooting skills and editing skills
  • She/he is a proven leader and manager with experience in supervising and developing video talent, while encouraging a fun and positive work environment
  • Primary skills include excellent verbal and written communication, strong interpersonal and collaboration skills, problem solving, time and project management
  • Highly self-motivated with an entrepreneurial spirit
  • Grace under pressure with a strong sense of collaboration
  • Passport required
  • Driver’s license required
  • Car required

What we offer:

Our culture is an extension of our vision: to help clients and team members see the potential they never knew they had. We offer direct leadership mentoring, professional training, a culture of ownership and leadership and epic celebrations. Alongside these, we have great benefits, a flexible work environment, annual bonuses and ownership opportunities.

To Apply:

Qualified candidates should forward portfolio, resume, and cover letter in confidence to

We are grateful to all applicants for their interest; however, we will only be contacting those candidates who have been selected for an interview.

A message from the CEO, Melissa McInerney:

Thank you for your interest in a career with tbk. To give you background, tbk is a company that helps other companies successfully compete. We do this by producing some of Canada’s most effective web design, branding, digital marketing and marketing software solutions. The company is comprised of over 40 staff members and is based in downtown London, ON, right across from beautiful Victoria Park.

Our company has been recognized for many industries and business awards and for that we’re grateful. In 2020, tbk was named to the Canadian Business Growth 500 list, which ranks “Canada’s Fastest-Growing Companies”. In 2016, tbk was named Small Business of the Year at the London Chamber’s Business Achievement Awards. And for seven consecutive years (2016-2022), tbk has been named Top Web Design Provider in London by Consumer Choice Award.

By joining our team, you’ll be part of the company’s mission to help make businesses better through innovative uses of technological, digital and creative solutions. Some of our current clients include 3M® Canada, Davis Martindale LLP, Eckler Ltd., Extendicare Canada Inc., Hino® Canada, Jiffy Lube® Ontario (59 stores), Old Oak Properties, Tricar and Yogen Fruz®. You may also be involved in projects with tbk’s subsidiary company, AODA Online, a web accessibility software that has serviced over 2,000 corporate users across Canada.

tbk is passionate about improving the community too. We established tbk’s Women in Tech Scholarship, which pays for a female student’s first-year tuition entering Fanshawe College’s Interactive Media Design program. If staff have large vet bills, we pay for them (75% up to $3,000 per incident) through tbk’s Molly Fund. And this past summer, tbk’s Molly Fund opened to the public where families who have a dog that requires a medical amputation surgery can apply to the Fund for financial assistance.

I respect every team member at tbk because they strive to improve the lives of their team, our clients and our community. If you feel like we’re the right place for you to grow your career, we look forward to hearing from you.

Together, we can make things better.

Equal Opportunities:

tbk is an equal opportunity employer that values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital, veteran, or disability status.

tbk values diversity and is committed to creating an inclusive work environment. We provide equal employment opportunities for all applicants and employees. We do not discriminate based on any legally-protected class or characteristic. Employment decisions are made based on qualifications, merit, and business needs. If you need assistance or accommodation due to a disability, please let your recruiter know.

Pursue Your Dream Career at tbk

Apply Now