Intermediate HubSpot CRM Specialist

Do Better. Work Better. Be Better.

At tbk, we lead brands to their next:

Their next brand that delights their customers and helps them acquire the right ones.

Their next marketing website that generates more of the right business.

Their next campaign that leads people with ease to connect with them.

Their next launch strategy that drives new expansion.

Their next backend platform that makes business easier and better.

And the same for brands, we lead tbk’ers to their next:

Your next opportunity to meet with some of the world’s best clients.

Your next chance to show a team of the best what you’re capable of.

Your next moment to focus on your career without sacrificing your personal life.

Your next ability to grow your career with senior mentorship and coaching.

Be your next at tbk.

tbk is an award-winning, full-service agency headquartered in London, Ontario that leads brands to their next. For over a decade, our team of professionals have been helping brands successfully compete and grow. We drive results with entrepreneurial thinking, strategic leadership, accessible websites, memorable branding, performance-based digital marketing, and custom software solutions. It’s no wonder why so many of Canada’s most trusted brands count on tbk to deliver exceptional work.

As a HubSpot CRM Specialist, you will play a pivotal role in managing and optimizing our client’s HubSpot CRM environments. You’ll be responsible for implementing marketing strategies, managing data integrity, and driving CRM initiatives to enhance customer engagement and reach our client’s business goals.

tbk’s Intermediate HubSpot CRM Specialist:

As an Intermediate HubSpot CRM Specialist at tbk, you’re more than a digital professional; you’re a catalyst for growth for both our esteemed clients and your own flourishing career. Here, your expertise in managing customer relationships and strategizing for medium to large-sized organizations isn’t just recognized—it’s essential in propelling our clients toward their goals and setting new industry standards.

In this role, your influence extends beyond the execution of projects; you become a pivotal force in our clients’ success stories. Your journey at tbk is one of continual growth, where professional achievements and personal development go hand-in-hand.

Responsibilities:

• Partner with Marketing Managers and Senior Strategists to devise and implement digital marketing strategies that not only meet but exceed our clients’ goals.
• Strategically manage and configure HubSpot CRM and Marketing Hub to align with business goals.
• Oversee database management, including segmentation, list management, and data cleanliness.
• Develop and monitor automated marketing campaigns, ensuring they are targeted and effective.
• Train and support team members across departments in utilizing HubSpot CRM effectively.
• Analyze and report on campaign performance and customer interactions, identifying trends and areas for improvement.
• Collaborate with our client’s sales and marketing teams to ensure their CRM strategies complement business initiatives.
• Manage integrations with other tools and platforms, enhancing CRM functionality.
• Stay updated with HubSpot features and industry best practices, implementing them to drive success.
• Utilize advanced analytics to derive strategic insights, driving decisions that maximize both SEO effectiveness and conversion rates.
• Employ project management skills to ensure timely and budget-conscious completion of projects, demonstrating efficiency and foresight.
• Constantly seek and suggest new methods to enhance departmental efficiency, risk management, and strategic collaboration.

Your skills and experience:

• At least 4 years of experience in developing and managing HubSpot CRM.
• A degree or diploma in marketing, digital marketing, business, or a related field.
• HubSpot certifications for CRM, GA4 and GTM certifications.
• Strong understanding of email marketing best practices.
• Experience in building sales funnels and monitoring business KPIs.
• Well rounded understanding of digital marketing (Google Ads, Meta, etc)
• Confidence in participating in client meetings, including those with senior executives.
• Strong verbal and written communication skills, including the ability to present strategies and insights clearly and persuasively to clients and team members.
• Strong skills in building and maintaining client relationships, understanding client needs, and ensuring client satisfaction.
• Robust capability in strategic planning, problem-solving, and aiding clients in achieving KPIs and goals.
• Ability to thrive in a fast-paced work environment.
• Outstanding analytical, organizational, and time-management skills.
• Exceptional listening abilities to accurately understand client goals and strategies. High level of efficiency, precision, and attention to detail.

About tbk

tbk builds and maintains enterprise-ready platforms and sophisticated marketing programs that lead brands to their next. Our award-winning, full-service agency creates industry-leading websites, revenue-generating marketing strategies, and custom software solutions to help businesses successfully compete and grow.

Realize your potential with a rewarding career at tbk.

Our Hiring Process

As an employer of choice, tbk aims to be welcoming and transparent in our candidate selection process. 

We thank all applicants for their interest; however, only candidates selected for an interview will be contacted. 

Equal Opportunities:

tbk is an equal opportunity employer that values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital, veteran, or disability status.

tbk values diversity and is committed to creating an inclusive work environment. We provide equal employment opportunity for all applicants and employees. We do not discriminate based on any legally-protected class or characteristic. Employment decisions are made based on qualifications, merit, and business needs. If you need assistance or accommodation due to a disability, please let your recruiter know.