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Digital Production Manager

Position: Digital Production Manager

Type: Full-time; Salary

Years of Experience: 8 or more years experience in digital production management and campaign management.

Location: London, ON (Remote Work Available)

Start Date: TBD

Salary: $80,000 – $90,000 per annum

 Group Benefits: Yes

Reports to: Amanda Wolfe, Sr. Director of Digital & Operations

 

At tbk we engineer Canada’s best websites, digital products, platforms and experiences.

The Digital Production Manager exists to ensure that all digital production meets tbk’s standards and client expectations, as well as ensuring that the digital team is well-supported. As a Digital Production Manager, you already have significant experience in digital advertising and SEO. You have the drive to innovate and find efficiencies in the company to better service our clients and improve the workflow for the digital team. You will be given a client portfolio to lead their digital marketing, including some of the nation’s most established brands, and will support these companies in growing further through strategic digital projects and programs.

Responsibilities at a glance:

  • Works directly with the Director of Digital & Operations to produce top quality work for tbk’s clients as well as empowering our team with their day-to-day tasks
  • Runs the daily stand up with digital practitioners to evaluate priorities, blockers and identify at-risk projects.
  • Reviews digital production budgets and coordinating with the account representative on overages and ensuring billable targets are achieved
  • Approve and review media budgets and pacing to ensure no overages or misspend on all the digital accounts at tbk
  • Assists with the production, accuracy, and delivery of reports and presentations for all client accounts by conducting reviews and final approvals.
  • Digital lead on a portfolio of tbk’s digital advertising clients.
  • Weekly check-ins with Director of Digital & Operations on all digital clients at tbk to ensure they’re meeting our performance KPIs and coordinating with the client leads on next steps and strategy
  • Onboards and trains of new digital practitioners including:
    • Onboarding tbk systems & processes.
    • Ensuring access to all appropriate folders and systems
    • Training on the tbk way of digital production and tbk’s best practices
    • Providing shadow opportunities for new digital team members during their onboarding plan
    • Reviewing all first versions from new team members of production in the first two months
    • Identify any skills gaps within the first month to the Director of Digital & Operations
  • Ongoing training and support for digital practitioners including:
    • Supporting with training and mentorship with the Director of Digital & Operations to assist with digital practitioner’s career path
    • Providing a weekly coaching update to the Director of Digital & Operations of both wins for the digital practitioners and as well as areas of improvement or any skills gaps that have been identified
  • Support with project retrospective sessions to identify areas of production improvement within the department and companywide.
  • Creating and implementing (with the approval of the Director of Digital & Operations) new processes to mitigate risk, build efficiencies and improve quality of work within the digital department.
  • Prepares and presents Lunch & Learns or training sessions with the specific teams and/or company to support with training and digital innovation at tbk
  • Creates training and strategy guides incorporating digital best practices and tbk values.
  • Assists the Director of Digital & Operations within the hiring process of new digital practitioners and identifying any resource issues within the department.
  • Supports the accounts team by reviewing and approving digital Statements of Work (SOWs) under $5,000, ensuring SOWs meet the company’s quality standard, production scope and hours, and recommended media.

How will you be successful in this role:

  • Digital practitioners are clear on their tasks, deliverables, and priorities day to day
  • Ability to deliver constructive feedback in a way that empowers teammates to be better
  • Provides feedback and questions in a timely manner
  • High-quality reports and strategy recommendations for clients
  • Supporting to tbk team to help our clients reach their KPIs
  • Collaboration with the team to help bring solutions when our clients are not reaching their goals.

Your skills and experience:

  • 8+ years’ experience in digital production management and campaign management.
  • Successful completion of a post-secondary program in a relevant field (marketing, digital marketing, business).
  • Expert knowledge in Digital Advertising, Search Engine Optimization, Web Analytics, Email Marketing, Social Marketing, SMS Marketing, Content Marketing, Print/Outdoor Advertising, and other popular marketing industry programs.
  • Expert knowledge in Google Analytics, Google Search Console, Google Tag Manager, SEMRush, Moz and Microsoft Office 365’s suite of software.
  • Strong ability to problem solves, plan, strategize and support the client in achieving KPIs and goals.
  • Proven ability to lead the management of digital marketing projects and execution of CRO and SEO best practices on new web projects, deliver top-quality work in accordance with projects’ scopes, budgets, and timelines.
  • Strong ability to listen, understand, problem-solve, plan, strategize and deliver meaningful digital and creative solutions to clients.
  • A natural leader with a strong ability to motivate, mentor and lead a team.
  • Strong understanding of business goals and standards for digital project customer service
  • Strong ability to problem solves, plan, strategize and support the client in achieving KPIs and goals.
  • Thrives in a fast-paced environment.
  • Strong analytical, organizational, and time-management skills.
  • Exceptional listener; authentically understands the client’s goals and strategy.
  • Operates at a high level of efficiency, accuracy, and attention to detail.
  • Excellent verbal and written communication skills.
  • Excellent writing and verbal communication skills
  • Google Analytics Certifications
  • Google Ads Certifications
  • Facebook Certifications

What we offer:

Our culture is an extension of our vision: to help clients and team members see the potential they never knew they had. We offer direct leadership mentoring, professional training, a culture of ownership and leadership and epic celebrations. Alongside these, we have great benefits, a flexible work environment, annual bonuses and ownership opportunities.

To Apply:

Qualified candidates should forward portfolio, resume, and cover letter in confidence to jointbk@tbkCreative.com.

We are grateful to all applicants for their interest; however, we will only be contacting those candidates who have been selected for an interview.

A message from the CEO, Melissa McInerney:

Thank you for your interest in a career with tbk. To give you background, tbk is a company that helps other companies successfully compete. We do this by producing some of Canada’s most effective web design, branding, digital marketing and marketing software solutions. The company is comprised of over 40 staff members and is based in downtown London, ON, right across from beautiful Victoria Park.

Our company has been recognized for many industries and business awards and for that we’re grateful. In 2020, tbk was named to the Canadian Business Growth 500 list, which ranks “Canada’s Fastest-Growing Companies”. In 2016, tbk was named Small Business of the Year at the London Chamber’s Business Achievement Awards. And for six consecutive years (2016-2021), tbk has been named Top Web Design Provider in London by Consumer Choice Award.

By joining our team, you’ll be part of the company’s mission to help make businesses better through innovative uses of technological, digital and creative solutions. Some of our current clients include 3M® Canada, Davis Martindale LLP, Eckler Ltd., Extendicare Canada Inc., Hino® Canada, Jiffy Lube® Ontario (59 stores), Old Oak Properties, Tricar and Yogen Fruz®. You may also be involved in projects with tbk’s subsidiary company, AODA Online, a web accessibility software that has serviced over 2,000 corporate users across Canada.

tbk is passionate about improving the community too. We established tbk’s Women in Tech Scholarship, which pays for a female student’s first-year tuition entering Fanshawe College’s Interactive Media Design program. If staff have large vet bills, we pay for them (75% up to $3,000 per incident) through tbk’s Molly Fund. And this past summer, tbk’s Molly Fund opened to the public where families who have a dog that requires a medical amputation surgery can apply to the Fund for financial assistance.

I respect every team member at tbk because they strive to improve the lives of their team, our clients and our community. If you feel like we’re the right place for you to grow your career, we look forward to hearing from you.

Together, we can make things better.

Equal Opportunities:

tbk is an equal opportunity employer that values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital, veteran, or disability status.

tbk values diversity and is committed to creating an inclusive work environment. We provide equal employment opportunities for all applicants and employees. We do not discriminate based on any legally-protected class or characteristic. Employment decisions are made based on qualifications, merit, and business needs. If you need assistance or accommodation due to a disability, please let your recruiter know.

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