This month, I decided to aggregate over 400,000 tweets in a 30 day period that contained the term “Toronto” to generalize the state and behavior of Toronto on Twitter.

The Toronto Star reported some of our findings in this news article here.

Here is an infograph tbk Creative has prepared for you that details some of our key findings.

Go ahead and share freely:

Toronto Star Infograph

We will be releasing more reports on the behaviour of Canadians on Twitter in the coming months.

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Andrew Schiestel is the Chief of WOW! Projects at tbk Creative, a web design & social marketing agency that instigates and accelerates consumer action around brands. To contact Andrew about speaking at your upcoming web marketing & communications event, click here. Andrew can be followed on Twitter here.